Designed the user experience for an
entertainment driven retail app
Welivit is a platform for content creators (film, tv, web series) – connecting influencers with retail customers though the use of mobile video eCommerce.
Co-founded this media technology company, leading the creative arm of the business. My primary mandate was to design and implement the user experience and interface design of the application, with a strong focus on identifying demonstration content and future content partnership opportunities.
As the Chief Creative Officer, I led creative conversations with major Chinese and US film studios; developed a 'playbook' for content creation with pre-planned eCommerce product placement; developed concepts for a number of web series and feature film exclusive content.
Role: Chief Creative Officer
Industry: Technology, Media, E-Commerce
Co-working / Co-living Space