EOS Radio

Brand Designer | 2018 | Podcast highlighting on the eos.io ecosystem | view all creations

Designed the brand identity and engagement strategy for EOS Radio, a podcast exploring the EOS.IO ecosystem.

I collaborated with hosts Ashe Oro and Zane Whitener to develop the brand identity and engagement strategy for EOS Radio, a podcast dedicated to deepening the public’s understanding of the EOS.IO blockchain ecosystem. The podcast featured roundtable interviews, debates, and updates from thought leaders and developers in the space, serving as a key forum for governance discourse and decentralized application (dApp) innovation.

Beyond visual branding, I designed an engagement strategy to help EOS Radio grow its listener base and deepen community participation. This included campaign visuals, social media templates, and strategies to amplify episode releases, feature guest interviews, and spark conversations across Telegram, Twitter, and other blockchain-native spaces. The brand conveyed a tone of accessibility and credibility, designed to draw in both protocol enthusiasts and newcomers to the EOS ecosystem.

    • Designed the full brand identity, including logo, color palette, and visual tone.

    • Developed a cross-platform engagement strategy to grow and activate the listener base.

    • Created campaign assets and communication templates to support ongoing outreach.

    • Aligned brand messaging with EOS values of decentralization, governance transparency, and innovation.

    • Shaping a trusted identity for one of the EOS ecosystem’s flagship podcasts.

    • Supporting hosts in expanding the show's reach through consistent branding and social engagement.

    • Helping foster public conversation around blockchain governance at a key moment in EOS.IO’s development.

Brand Identity