Quest for Greatness

Quest for Greatness

Virtual immersive experience & launch event

Experience Director 2021
Build Lead ♥ Favorite

I led the creation of an immersive metaverse experience celebrating Seven Seven Six's $5 million seed investment in Topia and the launch of Topia's Creator Ecosystem. Co-designed with habRitual's team of artists and designers, the project redefined "greatness" through richly layered, sensorially immersive digital worlds — each holding stories, challenges, and secrets to discover.

Highlights

  • Three custom-designed immersive worlds built to launch Topia's $5M seed round led by Alexis Ohanian's Seven Seven Six
  • Collaborated with 12+ artists, designers, and voice actors across habRitual, Topia, and One Inc Cooperative
  • Featured layered visuals, sound design, voiceovers, and interactive gameplay
  • Live digital amphitheater event for press, with a fireside chat between Alexis Ohanian and Topia CEO Daniel Liebeskind
  • Worlds remain accessible as evergreen experiences for solo or group exploration
  • Completed within tight time and budget constraints

Three Worlds Created

Tolympia — Transported participants to Olympic origins with the question: "What could have been different if we went back to the starting line?"

Quest for Greatness — Guided users through six unique island experiences exploring greatness from varying perspectives, with challenges and puzzles unlocking exclusive content.

Easter Egg World — An agora filled with artifacts representing greatness across time periods.


"Topia not only gives users the keys to the kingdom, once inside the walls it invites them to create, innovate and engage like never before." — Alexis Ohanian, Seven Seven Six


Key Contributions

  • Led concept creation, production, and live announcement
  • Directed design and development of three interactive metaverse worlds in Topia
  • Collaborated with 12+ artists and designers on sensory-rich environments
  • Integrated narrative design, interactive elements, and immersive storytelling

Acknowledgements

Roxi Shohadaee & Nicolas Alcala (Creative Direction, habRitual), Brooke Daily (Creative Direction, Topia), Carolina Avedano (World Building & Design), Nour Tohmé, Helena Antelo & Marianna Orsho (Illustration & Concept Art), Gunel Eva (Narrative Design & Illustration), Serena Treppiedi & Victoire Poumadere (3D Art), Jurgis Didziulis (Bard Voice), Alex Keshen (Oracle Voice), Tony Rengel, Nick Barone & Brian Swichkow (Technical Development, One Inc Cooperative).

Bard Narration Script Sample

Welcome

Greetings fellow travelers and welcome to Topia, a space to connect and bring people together. It's a blank canvas for endless customization and creativity.

I am the bard, your guide in this magical land.

You're about to explore the ancient civilization of tOlympia, one of our many worlds. And, before the day is through, you will — at least we hope — have traveled to at least one more. At the end of this path you'll find a doorway to a world where the real adventure begins.

To begin, walk ahead on the path and if it's your first time here, take the fork to the left. Just up ahead we'll teach you how to use Topia and tell you the story of these lands before sending you on… a quest… a quest for greatness.

Museum

Welcome to the Topian Civilization museum. Walk around to discover all the secrets and advances of the Topian civilization, or follow the path towards the columns to discover the story of tOlympia… a story of greatness.

Discovery

Topians discovered that if they got close to each other, they could see and hear each other.

Topians expressed themselves with complex emotions. Upon clicking on themselves, they discovered they could rest, wiggle or express love.

The Story of tOlympia

Seven… seven… six… BC… was an important year indeed. Seven hundred and seventy six years before our calendar started. It was an overtly uneventful year, except for one singular event. The year… of the first… tOlympic Games.

Before the record breaking runners, before the cyclists and the ball players. Before the polo swimmers, the judo spinners, before the golf masters and the dedicated wrestlers… There was only one sport you could compete in. In Seven Hundred Seventy Six BC a single foot race was held. 192 glorious meters were run by a group of… dudes.

Much to everyone's surprise, Koroibos, a cook from down the road, was the winner. The tOlympics have been for almost three thousand years the pinnacle of greatness and equity. Anybody can be great. Anybody. Including you. Or myself, a simple bard and poet. Anything is possible. Koroibos of Elis was a cook from down the road. See what I'm saying? A tOlympic gold medalist…

There was only one caveat. One big caveat… on those very first tOlympic Games, and many after… no woman could participate, and neither could the slaves. You see, not all that could compete were invited. So what is greatness, if not everybody has the same opportunities? Was it even a real measure of greatness if all that could compete, couldn't?

What if we went back to the starting line… and re-imagined everything? Expanded our view. Broadened the frame. How would we do it differently today? What does greatness mean to us in the 21st century?

The Internet

Greatness ain't what it used to be. The world has changed and we have changed with it. But you know what has been the key; the tool; the great invention? It was the internet.

Do you agree with me?

The Vision

What if you could be anything? Or create anything you wanted? We now have a place to gather… globally. Have you looked around? This is what Topia was made for.

Today it's tOlympia. Tomorrow it can be anywhere your imagination takes you.

Seven Seven Six saw potential… and we're now creating a space where all of us can be great, together.

The Quest Begins

Isn't it delightful? But we need you along with us. We can't go back to the starting line alone.

Your journey begins here. Where you end up… is up to you. You might even call it a quest… a quest for greatness.

Click on the portal. And off you'll go.