Quest for Greatness
Experience Director | Virtual immersive experience & launch event | 2022 - current | view all creations
Created an immersive metaverse experience for Seven Seven Six and Topia’s investment announcement.
In collaboration with Topia and Seven Seven Six, I led the creation of an immersive metaverse experience to celebrate Seven Seven Six’s $5 million seed investment in Topia and the launch of Topia’s Creator Ecosystem. The experience was designed to redefine the meaning of greatness and showcase the potential of Topia’s platform through richly layered, sensorially immersive worlds.
The first world, Tolympia, took participants back to the origins of the Olympics, framing the provocative question: “What could have been different if we went back to the starting line?” The second world, Quest for Greatness, guided participants through six unique experiences exploring greatness from various perspectives. The third world, an easter egg, invited participants to an agora filled with artifacts representing greatness across time.
This visually diverse and interactive experience was completed within a short timeframe and tight budget, achieving a profound storytelling quality through layered 2.5D visuals, sound effects, voiceovers, games, and interactivity. Journalists attended a live announcement in a digital amphitheater, while the worlds remained accessible for independent or group exploration as evergreen experiences.
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Led concept creation, production, and live announcement.
Directed the design and development of three interactive metaverse worlds in Topia.
Collaborated with a team of 12+ artists and designers to craft sensorially rich environments.
Integrated narrative design, interactive elements, and immersive storytelling.
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Celebrating a $5 million seed raise by Alexis Ohanian’s Seven Seven Six and launching Topia’s Creator Ecosystem.
Successfully completing the project within tight constraints of time and budget.
Building layered, visually diverse worlds with sound, voiceover, and interactive experiences.
Enabling journalists to engage in a live digital amphitheater event.
Creating worlds that remain evergreen and can be experienced solo or in groups.
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Seven Seven Six
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Seven Seven Six team
Roxi Shohadaee – Experience Design, Creative Direction, Production
Nicolas Alcala – Experience Design, Creative Direction, Production
Brooke Daily – Experience Design, Creative Direction, Production
Carolina Avedano – World Building
Nour Tohmé – Illustration
Helena Antelo – Illustration
Marianna Orsho – Concept Art & Illustration
Gunel Eva – Narrative Design, Illustration
Serena Treppiedi – 3D Art (Low Poly)
Victoire Poumadere – 3D Art (Low Poly)
Jurgis Didziulis – Bard Voice
Tony Rengel – Technical Experience Development
Nick Barone – Technical Experience Development
Alex Keshen – Oracle Voice
Brian Swichkow – Technical Advisor, Technical Experience Development
The Metaverse world
tOlympia
The easter egg world
