Speakers Institute
Brand & Product Designer | 2015 | Leading speaker training organization | view all creations
Designed the brand and products for the leading speakers training organization in the southern hemisphere.
In 2013, globally recognized professional speaker Sam Cawthorn sought to expand from a solopreneur to leading an international team by launching the Speakers Institute, a professional speaker training organization. To support this transition, I collaborated with Sam to design a cohesive and purpose-driven brand and product suite that would establish the credibility needed to achieve his vision.
The project included developing a recognizable brand identity, designing the program content and creative intellectual property, and establishing a digital presence. I also conceptualized and supported the creation of an innovative virtual reality training app, which was the first in its category and downloaded by over 150,000 users in its first year.
Over the past decade, the Speakers Institute has become an internationally recognized organization with a world-class curriculum, empowering over 10,000 speakers and 500 businesses globally. This collaboration laid the foundation for its enduring success and expansion into emerging technologies and markets.
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Designed the brand identity and digital presence for market launch.
Created and refined program content and creative intellectual property.
Advised on and the development of a first-of-its-kind virtual reality training app.
Established scalable branding systems to support long-term growth.
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Collaborating closely with Sam and his team for six months to bring his vision to life.
Immersing myself in Sam’s curriculum to design impactful and resonant programs.
Seeing the longevity and success of the Speakers Institute’s brand and programs
Launching a groundbreaking virtual reality training app that reached 150,000 downloads in its first year.
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Speakers Institute Team
