The Vibe Project
Designed a brand for a masterful vibe curator based in Singapore.
In collaboration with Olivia, designed a brand identity that both captured the distinctiveness of their brand while leaving spaciousness for the identity of their client brands to shine through.
We also developed a visual concept for a 'vibe board' to help them encapsulate a multi-layered vibe to those they collaborated with.
What I loved about this project:
Jamming on a brand with a collaborator that spoke similar language allowed for extra opportunity to get extra experimental
Thinking into the conceptual space of “how do you convey a vibe, on paper”
Working with Patricia has been life-saving for a solo entrepreneur like myself. She's come to the table with confidence, a broad skillset and an understanding of exactly what to do to help and guide you.
– Olivia Coleon, Founder of The Vibe Project
Client: Vibe Project / Year : 2017 / Role : Brand Designer, Strategic Consultant